Loading...
How to pick the right colour for your brand
Posted by Mark Boulter on June 15, 2018Branding can be quite scary when you’re starting out in business or frankly any time if it’s not something you know much about. Research by reboot online surveyed 2,648 consumers to identify brands based on their colour palette alone. The green of Starbucks was recognised by 80% of consumers and the blue and yellow combination of IKEA was recognised by 67%. Clearly, colour can trigger brand recognition, but how do you choose the right one?
Loading...
5 weird business ideas – that worked!
Posted by Ben Locker on October 27, 2017Every time I’ve had what I’ve thought was a great idea for a new business, I’ve quickly discovered that someone has beaten me to it.
Loading...
Director’s loans – are you a Director and lending money to your Company?
Posted by Jon Pryse-Jones on October 18, 2017Any Director who lends money to their company or seeks to borrow money from it not only needs to know about all the tax traps but also the best way to arrange it.
